Personal Branding and My Brand

With all the talk about PR and personal brands, I have recently wondered how it is that one approaches creating their own brand. Do most people develop a personal brand strategy? Do they just analyze in passing on the Metro or do they actually write a strategic plan for themselves? And what drives them to [...]

August 13th, 2008 | Category: about me, marketing | Comments are closed

I Would Prefer My Centralized Me Reside Here

First, read this TechCrunch article.

I am a fan of multiple online services and the creation of new services. However, I have a bit of an issue with the idea of my profiles and content reside in multiple places in multiple forms. It has always felt like a necessary evil in the field. So, I have [...]

March 31st, 2008 | Category: about me, marketing, social media | 2 comments - (Comments are closed)

3D Interactive Advertising in Video

When I read this on TechCrunch I knew I had to share it with people. And since I couldn’t think of anyone to email right away to share the news, posting again today seemed like a great idea.

The concept of placing realistic-looking 3D products or other virtual items into video and making them interactive for [...]

March 5th, 2008 | Category: 3D, interactivity, marketing, video | Comments are closed